WFP in China
Remarks from Country Director of WFP
WFP China Centre of Excellence
About the Platform
Value Chain Development for Smallholders
Rice Value Chain
Post-harvest Loss Management and Food Systems
Juncao Value Chain
Disaster Risk Reduction and Climate Change
Cassava Value Chain
Innovative Poverty Alleviation Initiative
Millet Value Chain
Story;Innovative Poverty Alleviation Initiative;Chrysanthemum Products;Agriculture Economy;Industrial Integration
The planting base is located at the foot of Jiucaiping Mountain. By leveraging the advantageous plateau climate, chrysanthemums are characterized by plump flowers and natural floral aroma. The breathtaking view of the flowers has also made the base a new tourism attraction for nearby villagers.
Farmers are currently busy picking chrysanthemum flowers at the base, making them traditional Chinese medicines or processing for chrysanthemums tea material.
"I live in a nearby village and earn 80 yuan($10.9) a day to help pick chrysanthemums at the base. It takes about a month to finish all the picking and I am expected to earn 4,000 yuan, more than the previous year's income," said villager Chen Weiju.
The flower base is operated by Phoenix Chrysanthemum Agricultural Development Co, villagers take shares in the land and participate in the dividends, which has driven a total of 5,963 nearby villagers to increase income.
The company makes full use of the medicinal value of chrysanthemum by selling their products in neighboring pharmacies. The turnover of chrysanthemum products is over 3 million yuan annually, and it has become the pillar agriculture economy in the town.
"We will continue to expand the planting area and increase the variety of chrysanthemums, to promote the industrial integration of agriculture and tourism to improve villager incomes," according to Xie Xianfeng, general manager of Guizhou Phoenix chrysanthemum agricultural development Co.
Beautiful Chrysanthemums Flourish Village Economy
No. 2 Liangmahe Nan Lu, Beijing, P.R. China, 100600